Abstract or Why.

The reason I wanted to start this blog was to spotlight great bartenders. The ones that have a great personality, always remember what you like, are attentive and have a certain je ne sais quoi. Then, I realized that I would quickly run out of bartenders to write about. I know a lot of cool bartenders, but as in any profession some folks stand out more than others.

It dawned on me that my focus was too narrow and I should open it up to anyone who's presence makes my visit a better experience. It could be the butcher or the checker at a market, a favorite counter person at the coffee shop or the auto mechanic I swear by and, of course, bartenders. There will be a few of those.

Further to my blog “mission”, I decided to give organizations a nod as well. There are quite a few who do incredible things to help people in need and who definitely strive to make the world a better place. They deserve to be recognized for their work (by me!) if they don't already get recognition. The more attention they get the better.

In my little corner of the world I want to point out people and groups that in my opinion deserve to be pointed out for who they are and what they do. And, if nothing else, if you're new to the area (Santa Monica/Westside) or plan on visiting you'll know where to go and who to see there.